How to take your Instagram game to next level
With the rapid evolution of Instagram, you are supposed to rethink your social media strategy. It is that what you make may not be a surefire way to build engagement. It quite literally pays for brands to have as many tactics as possible to promote Instagram to their target audience
For reference, research from RivalIQ puts the average engagement rate at 1.22%.
Organic engagement isn’t what it used to be.
Pump up your content creation
Customer photos. Memes. Bite-sized videos.
Try out the carousel post to share up to ten images in one go, creating a photo-album feel.
make a step forward and go on creating GIFs.
To find out what performs the best among your audience, you’re going to need to experiment.
Run a UGC campaign
It’s a good idea to encourage your existing followers to create content around a specific topic that you can post to your feed.
User-generated content can boost your Instagram engagement while also promoting your business. Consumers like to feel heard, so the more you engage back with their comments, the more comments and exposure you will get. But don’t just be reactive with your engagement; proactively like and comment on the posts of your supporters,
to have your message laser-targeted to your audience
The best promotional content is user-generated content.
Using Facebook and Instagram, you can share the user-generated content, as long as the user account does not have their account set to private.
Research ready-to-use templates
There are lots of tools out there to help you create great Instagram posts without being a savvy Photoshop user. Such as Canva, Venngage and so on. These tools can help you create excellent visuals to grab people’s attention. Remember that Instagram is an images-sharing app.
Find high-quality images
It helps you create a varied feed when used with a mixture of other images, such as templates.
Here are some image material websites for you to choose from.
Tips
· Follow hashtags and accounts to discover quality content. You can follow hashtags so that popular associated posts appear in your feed, making it easier to discover great content to repost!
· Make sure your Instagram account is listed with your website and other social networks.
Whether it’s filters, captions, content types or post times, the smallest detail can make all the difference. Keep up to date with the ground with new Instagram trends so you know you’re posting popular content.
Learn and implement your knowledge to boost the reach of your Instagram.